What Is Value, True Value

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What Is Value - True Value

A key part of building a relationship with your subscribers and customers is providing value, Lets look at what that means

By Lee Coppin

Value – what the hell is that?
As marketers, we are told to provide value to our customers and subscribers. but what is value, True Value?
Let me share a story with you about value.
A father said to his daughter, “You have graduated with honors, here is a car I bought many years ago. It is pretty old now. But before I give it to you, take it to the used car lot downtown and tell them I want to sell it and see how much they offer you for it.”
The daughter went to the used car lot, returned to her father, and said, “They offered me $1,000 because they said it looks pretty worn out.”

They offered me $1,000 because they said it looks pretty worn out.”

“Okay,” the father said. “Now take it to the pawnshop.”
The daughter went to the pawnshop, returned to her father, and said, ”The pawnshop offered only $100 because it is an old car.”
“I see,” the father said. “Now go to the car club and show them the car. Come back and tell me what they say.”
The daughter then took the car to the club, returned, and told her father, “Some people in the club offered me $100,000 for it because it’s a Nissan Skyline R34. They said it’s an iconic car and sought by many collectors.”
The father listened for a moment and then spoke.
“The right place values you the right way,” he said.
“If you are not valued, do not be angry, it only means you are in the wrong place. Those who know your value are those who appreciate you.
Never stay in a place where no one sees your value.”
As an online marketer, you need to find a hungry crowd, one that is seeking the solution your promoting. When you find this hungry crowd they will engage and react to your message and buy your products.
If your not seeing sales or the engagement you expected you need to ask yourself
1) Do in really understand my ideal client?
2) Am I communicating to an ideal client, the hungry crowd looking for your solution
3) Am I providing real value to my subscribers, not just selling to them all the time.
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You need to focus on taking action, even if it’s not perfect. The way to be successful is to continuously learn by doing and apply that learning.
 
If your struggling, feeling confused and overwhelmed let me know and I will help you breakthrough and find the best way for you to move forward.
 

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What stops most people who want to start making money online is an overload of information, which leads to being overwhelmed, confusion, and eventually frustration, which makes them give up on their dreams.

How do I know?

That was me just a few short years ago until my mentor showed me why I was struggling and what to do about it.

Because I don’t want you to suffer as I did, I have worked with my mentor to bring you a FREE video training where he shows you what he told me so you can stop feeling frustrated and overwhelmed.

To get instant access to this training, click here.

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To your success

Lee

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